In efforts to elevate Jaylyn Sherrod in All-America status I created these videos to help to promote her skill and raise her statue on the natural stage. In addition to graphics created these videos led the campaign that resulted in her receiving honorable mentions from the AP after the 2023-24 season.
I wanted to create a video series that would help showcase and create buzz about the 2023-24 CU WBB team. Enter “The Journey: Colorado Women's Basketball 2023-24”, an eight-part series that tells the in-depth story of the historic 2023-24 season in real time. As the sole producer, I identified each episode’s storyline, interviewed local and national media members, captured clips of games, practices, travel, and other behind-the-scenes moments, and edited the narrative together. The series generated 238.4k viewers on Instagram alone.
The goal of this video is to help showcase my shooting and editing skills and style within the sports industry. All thots are my own.
Through out the 2023-24 season there were so many big games. A key pillar of the content strategy was to create a cinematic recap following big wins. This have fans a way to relive the action is a short and digestible way.